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NOT YOUR TYPICAL PR AGENCY

NOT YOUR TYPICAL PR AGENCY

Trailblaze brand communications and storytelling

NO EGO.

NO BULLSH!T.

no billable hours.

no bait and switch.

no B team.

no taking no
for an answer.

CORE

CAPABILITIES

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Trailblaze visual brand storytelling
  • Brand Communications Management Trailblaze

    Narrative Development

    Brand Storytelling

    Market Positioning

    Awareness Building

    Brand Partnerships

    Reputation and Crisis Management

  • Product Publicity Trailblaze PR Agency

    Editorial Programming

    Product Launches

    Media Relations

    PR Stunts and Campaigns

    Press Kits and Media Gifting

  • Excecutive visibility Trailblaze PR

    Editorial Features

    Media Training

    Speaker Programming

    Podcast Bookings

    Contributed Content

    Awards and Power Lists

  • A-list Influencer Campaigns Trailblaze

    Creator Campaigns

    Brand Partnerships

    Social Content Whitelisting

    Launch Events and Parties

    Sponsored Trips

WHAT SETS US APART

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sophisticated
strategy

We bring much more than press releases to the table. We work alongside our clients and partner agencies to devise bespoke communications plans that align with brand marketing, deliver on objectives and measurably move the needle.

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BOLD
IDEAS

Creativity is our calling card. While boutique in size, we punch well above our weight from ideas to execution. We believe that no brand is too small to think big. Trailblaze brought you the world’s biggest pot brownie, after all.

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NICHE
EXPERTISE 

We have deep experience navigating highly regulated industries, from alcohol, cannabis, and packaged food to telecom, nutraceuticals, and healthcare— pushing the boundaries without breaking the rules.

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modern
storytelling

We don’t just break news, we MAKE news. That means going beyond simply pitching clients’ news to find ways to BE the news. We love to land headlines, but what we love even more is an unexpected story that pokes pop culture and stops scrolls.

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Tenacious
execution

It’s a noisy world, and breaking through the clutter to tell your story isn’t as easy as we make it look. Our secret? We don’t stop at “no.” We look for new angles, work our connections and don’t stop pitching until we can bring in a win.

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attentive
service

The news machine is always on, and so are we. We keep our client roster tight so we can treat every account like our number one priority. Expect timely responses, turnkey deliverables and organized, consistent communication.

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OUR SPECIALTIES

Hover Row
CPG BRANDS
CPG BRANDS

Product-centric lifestyle communications are a strength. We sample the right editors and land prestige placements.

EMERGING SECTORS
EMERGING SECTORS

From cannabis and adaptogens to AI and electric vehicles, we’re tapped in to the hottest new sectors. We take fringe brands mainstream and keep them there.

BEVERAGES
BEVERAGES

Our founder led U.S. Brand Communications at AB InBev before establishing Trailblaze. We’re tight with distributors, retailers and the trades.

CELEBRITY COLLABS
CELEBRITY COLLABS

With a headquarters in LA, our publicists are in the sports and entertainment inner circle. We know how to get the most out of A-List talent collabs.

Award-winning worK

  • Martha Stewart CBD gummy Brand

    MARTHA'S CBD BUZZ

    PR SABRE AWARD

    CLIO CANNABIS SILVER AWARD

    CANNABIS CLIO BRONZE AWARD

    CLIO HEALTH SHORTLIST AWARD

    DIGIDAY CONTENT MARKETING AWARD (2)

  • the world biggest port brownie trailblaze

    THE WORLD’S BIGGEST POT BROWNIE

    CLIO CANNABIS SILVER

    CLIO CANNABIS BRONZE

    THE STEVIES PR CAMPAIGN OF THE YEAR

    PRSA BRONZE ANVIL

    INC MAGAZINE TOP SIX PR STUNTS

    ADWEEK TOP TEN CANNABIS MARKETING CAMPAIGNS

  • pure protein pickleball trailblaze

    PURE PROTEIN PICKLEBALL IN THE PARK

    MARCOM AWARD PLATINUM

    MARCOM AWARD BRONZE

  • AYR WELLNESS | A HIGHER HOLIDAY

    CLIO CANNABIS SILVER

  • chicago tribune marijuana news clipping

    CRESCO LABS

    CLIO CANNABIS SHORTLIST